Which Frisco Builders Offer the Most Value for Luxury Upgrades?
- Nitin Gupta, CRS, REALTOR
- Jul 10
- 3 min read

Not all builders offer the same value when it comes to luxury finishes, included features, or upgrade flexibility.If you're buying new construction in Frisco, knowing which builders deliver the best bang for your buck can save you tens of thousands—and future regrets. Here’s how to identify high-value builders in Frisco’s top communities.
What “Luxury Value” Really Means in New Construction
Luxury value isn’t just about base price—it’s about:
What upgrades come included in the base cost
How much customization is allowed
Whether builder incentives cover premium design options
Quality of construction, resale performance, and design flexibility
Let’s look at which Frisco builders consistently deliver on those fronts.
Top 5 Frisco Builders Offering Strong Upgrade Value
1. Highland Homes
Communities: The Grove Frisco, Lexington Parks, Fields
Why it stands out:
Wide selection of designer packages included
Strong reputation for quality
Offers Flex Gen suites, 8' doors, wood floors often in base price
Efficient, clear design process
2. Shaddock Homes
Communities: Fields, Collinsbrook Farm
Why it stands out:
Many luxury features are included without excessive premiums
Elegant elevation styles and higher-end architectural touches
Good balance of custom flexibility and production efficiency
3. Southgate Homes
Communities: The Grove Frisco
Why it stands out:
High design aesthetic
Often includes wood floors, upgraded kitchen cabinets, quartz counters in base
Boutique builder feel with semi-custom flexibility
4. Toll Brothers
Communities: Lexington Parks
Why it stands out:
Luxury brand with international recognition
Custom-level options for architecture and interior packages
Frequent incentives that cover design studio upgrades
5. Trophy Signature Homes
Communities: Hazelwood (40s, 55s, Townhomes)
Why it stands out:
Smart home tech package, tankless water heater, and luxury vinyl plank flooring often standard
Excellent entry-level luxury value
Simple selection process for buyers wanting ease
Example Upgrade Packages Worth Watching
Builder | Notable Inclusions |
Highland Homes | 8’ interior doors, smart tech wiring, quartz counters |
Southgate Homes | Designer cabinetry, 10’ ceilings, hardwood in traffic areas |
Toll Brothers | Tray ceilings, extended patios, top-tier appliances |
Shaddock Homes | Elegant staircases, upgraded tile, outdoor kitchens |
Trophy Signature | Full smart system, luxury vinyl, tankless water heaters |
Tips for Comparing Builder Upgrade Value
Ask what’s included in the base price vs. what’s an upgrade
Compare design center allowance vs. total cost of typical selections
Review model homes: what’s standard vs. shown as upgraded
Calculate total price with upgrades you actually want—not just base price
How Nitin Gupta Helps You Maximize Builder Value
Nitin Gupta, CRS®, GRI®, ABR®, helps buyers:
Compare builders side-by-side using real cost breakdowns
Tour design centers and review base vs. upgraded finishes
Advocate for closing cost or upgrade incentives from builders
Ensure you don’t overpay for non-resale-friendly upgrades
➡ Learn about Nitin's certifications: https://www.nitinguptadfw.com/dallas-realtor-designations
➡ See how other buyers rated his guidance: https://www.nitinguptadfw.com/reviews
➡ Work with Nitin to get the best builder value: https://www.nitinguptadfw.com/contact
About us: Frisco Expert Real Estate Agent
As a Top Real Estate Professional in Frisco , I understand the challenges that arise when buying a luxury home in Frisco.
As a holder of top real estate industry certifications and designations like CRS, ABR & GRI, I can offer my clients experience as a Buyer's Agent and REALTOR®, top Industry Customer Service, in-depth, up-to-the-minute and comprehensive market knowledge; honesty, integrity, dedication, and professionalism in my business.
Whether you are a first time buyer in Frisco looking to buy a home in Frisco or whether you are relocating to Frisco from California or moving your entire family from areas like San Francisco, Fremont, Palo Alto, Los Angeles, San Diego in California due to job transfer with your company, I can help you find a luxury home in Frisco. Our relocation team eases the transition - whether you are moving across town or across the globe. We will work with you to find an area that best suits your professional, family and lifestyle needs. We have all the tools you need to help your home search. Whether it is video previews of homes, extended work hours, digital signatures for documents or more, we can make this process as comfortable as possible no matter where you are located.
What is most important to you in your new home in Frisco? Send us an email at info@NitinGuptaDFW.com or give us a call at (469) 269-6541 to schedule a no obligation consultation. We’ll give you honest advice about Frisco that you can use to help make your home buying decision.
