Fields in Frisco Luxury Builder Comparison Guide - Frisco Luxury Real Estate Agent

Fields in Frisco is not just another master-planned community – it’s quickly becoming one of the highest-end new construction destinations in North Texas, with multiple luxury builders competing for sophisticated buyers. If you are considering a $1M+ new construction home in Fields, choosing the right builder is one of the most important decisions you will make. This guide compares the major luxury builders in Fields and helps you match each one to your priorities.

Why Builder Choice Matters So Much in Fields

Fields is packed with premium ingredients:

• PGA-anchored master plan

• High-end amenities, trails, retail, and golf

• Top-tier Frisco ISD schools and future upside

But not all “luxury” builds are created equal. Builder choice impacts:

• Architectural style and curb appeal

• Structural quality and energy efficiency

• Design flexibility and personalization

• Resale value in five to ten years

Your goal is simple: pick the builder whose strengths line up with how you live and how you want your money to perform over time.

At a Glance: Luxury Builders in Fields

(Note: exact prices shift with market conditions, finishes, and lot premiums — think in ranges and relative positioning, not absolutes.)

Builder / Product Line	Approx Starting Price (Luxury)	Typical Sq Ft Range	Lot Size Profile	Overall Feel
Toll Brothers at Fields	High $1M+	~3,000–5,000+	50'–60' lots	National luxury brand, polished
Landon / John R. Landon Homes	Around $2M+ on larger lots	~4,500–6,000+	60'–70'+ lots	Big Texas luxury, volume + presence
Shaddock Homes (40s / luxury)	Low–mid $1M+ (by section)	~2,800–4,500+	40'–60' lots	Stylish, functional, family-focused
Britton Homes (50s)	From low $1M+	~2,500–4,000+	50' lots	Modern, efficient, lock-and-leave feel
Preserve Custom Builders Group	Often $3M+	5,000–8,000+	Estate / golf lots	True custom, statement properties

Use this table as the “map”; the rest of the blog is the playbook.

Toll Brothers at Fields: National Luxury, Highly Polished

Toll Brothers at Fields offers:

• Multiple collections on 50'–60' lots

• Open-concept floor plans with dramatic entries, volume ceilings, and strong curb appeal

• Design center choices with a wide menu of modern and transitional styles

Best if you want:

• A proven national luxury brand

• Move-in-ready prestige without full custom complexity

• Strong balance of architecture, finishes, and resale appeal

Good fit for: relocation executives, dual-income households, and buyers who want a turnkey luxury look with predictable quality and branding.

Landon / John R. Landon Homes: Big Texas Luxury on Big Lots

Landon and John R. Landon product in Fields leans into:

• 60'–70'+ lots with presence and yard space

• Larger footprints, often 4,500+ sq ft, five-bedroom plans, game/media rooms

• Strong outdoor living potential: covered patios, pools, and entertaining spaces

Best if you want:

• A “Texas-scale” home for multigenerational living or frequent hosting

• More separation between homes and a sense of address

• A mix of resort-style community amenities with your own private outdoor retreat

Good fit for: larger families, buyers planning to entertain often, or those who want space for long-term multigenerational living.

Shaddock Homes: Design-Forward, Family-Friendly Luxury

Shaddock’s product in Fields tends to offer:

• Highly livable floor plans tuned for modern family life

• Thoughtful details: storage, mudrooms, homework nooks, flexible rooms

• Attractive exteriors that blend traditional and modern

Best if you want:

• Strong design and good functionality in the same package

• Enough square footage without going overboard

• A strong family-oriented home base with good resale appeal

Good fit for: move-up families, professionals with kids, and buyers who want a home that “lives well” day-to-day rather than focusing only on dramatic volume.

Britton Homes: Lock-and-Leave Leaning Luxury

Britton tends to deliver:

• 50' lot product with efficient footprints and high finish quality

• Clean lines, big windows, and a modern aesthetic

• Low-maintenance setups that still feel high-end

Best if you want:

• Luxury without a huge yard to maintain

• An elegant home base with the ability to travel easily

• A slightly more urban or “village” feel inside a master-planned community

Good fit for: traveling professionals, empty nesters who do not want to manage a large estate, and buyers who want lifestyle over sheer size.

The Preserve Custom Builders: Ultra-Luxury, Fully Tailored

Within the Fields ecosystem, the ultra-luxury gated Preserve-style sections bring in multiple bespoke custom builders. Here you see:

• Estate-level pricing and finish standards

• Fully custom architecture

• Golf views, water views, or deeply private estate lots

• The ability to design around art collections, car storage, wellness suites, or retreat-style outdoor spaces

Best if you want:

• A one-of-one home, not a variation of a plan

• Complete control over architecture, materials, and spatial flow

• Long-term estate or legacy property

Good fit for: ultra-high-net-worth buyers, owners bringing an architect/designer team, and those who see their Fields home as a long-term flagship asset.

Which Builder Fits Which Luxury Buyer?

Use this as a quick match-up tool.

Buyer Type / Priority	Best Builder Fits in Fields
Relocation executive, wants prestige + ease	Toll Brothers, Shaddock, Britton
Large family needing space and yard	Landon / John R. Landon, Shaddock
Travel-heavy lifestyle, lower yard maintenance	Britton, Toll Brothers (more compact offerings)
Multigenerational living	Landon / John R. Landon, selected Toll Brothers plans
Prestige address + long-term investment	Toll Brothers, Landon / John R. Landon, Preserve customs
True bespoke estate, golf or view lot	Preserve custom builders

This is where a local luxury agent earns their keep: helping you match not just the floor plan, but the builder personality to your lifestyle.

Key Questions to Ask Each Builder in Fields

When you are interviewing sales reps or touring models, focus less on the granite color and more on the fundamentals:

• What is your typical build time, and how realistic has that been in the last 12–18 months?

• How do you handle change orders and structural options after contract?

• What aspects of the home are standard vs. true upgrades in this community?

• What are your energy-efficiency specs (HVAC, insulation, windows)?

• How are warranty claims handled and how quickly are they resolved?

• How many homes have you built in Fields so far, and can we walk completed examples?

A serious builder will be comfortable with these questions and have clear answers.

Why You Should Not Rely on the Builder’s Sales Rep Alone

The builder’s sales rep:

• Works for the builder, not for you

• Is focused on selling their product line, not comparing all options

• Uses a contract written by the builder’s legal team to protect the builder

Your own representation as a buyer is about:

• Contract review and risk management

• Lot and elevation selection with resale in mind

• Keeping upgrade spend rational instead of emotional

• Coordinating third-party inspections at the right stages

• Negotiating closing costs, incentives, and timelines to your advantage

For a seven-figure decision in a flagship community like Fields, doing this without a luxury new-construction specialist is a high-risk move.

How I Help Luxury Buyers Build Smart in Fields

As a Frisco-area luxury and new-construction specialist, I:

• Track which builders are offering the strongest incentives and terms in Fields

• Help you compare floor plans, lots, and elevations through both lifestyle and resale lenses

• Coordinate private tours and early looks at upcoming sections or releases

• Negotiate pricing, incentives, and contract language to protect your interests

• Stay involved through construction, walkthroughs, and closing

You get a single point of contact, from “shortlist” to keys in hand.

Read what past buyers say about working with me:https://www.nitinguptadfw.com/reviews

See the designations and training I use to protect luxury clients:https://www.nitinguptadfw.com/dallas-realtor-designations

Get in touch to start a private Fields new-construction strategy session:https://www.nitinguptadfw.com/contact

Watch video tours and community walkthroughs across Frisco and North Texas:https://www.youtube.com/channel/UCoqLSZe-clVS7c_q1rIR2zA

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Call us at 469-269-6541 for more information about Frisco real estate!

FIND A LUXURY HOME IN   FRISCO, TEXAS WITH NITIN GUPTA, BROKER ASSOCIATE, REALTOR®.

When purchasing a luxury home in   Frisco, Texas, it’s essential to consider factors such as location, architectural style, security, and amenities to ensure the home meets both lifestyle and investment needs. By selecting a property in a prestigious neighborhood with numerous amenities and security measures, buyers can ensure they’re making a valuable and rewarding investment in the vibrant Frisco market.

For those looking to invest in luxury homes in Frisco, Texas, Nitin Gupta is an expert real estate professional ready to assist. Known for his extensive experience, market insights, and numerous awards, he is committed to finding his clients the best properties in the area.

Contact Nitin Gupta at 469-269-6541 or send a message today to explore exclusive listings and secure your ideal luxury residence in one of Frisco’s elite communities.