How to Get the Best Deals on Luxury Homes in The Grove – Frisco’s Family-Focused Luxury Community (2026 Guide) - Frisco Luxury Real Estate Agent
- Nitin Gupta, CRS, REALTOR
- 2 hours ago
- 8 min read
In 2026, The Grove in Frisco has become one of the top choices for families and professionals seeking modern luxury, top-tier amenities, and award-winning schools—all nestled in a quiet, master-planned community. With a mix of high-end new construction homes, thoughtfully designed streetscapes, and unbeatable access to Frisco’s top attractions, The Grove attracts buyers from across Texas and beyond. This guide shows you how to get the best deal, which builders to watch, and why working with a trusted REALTOR® like Nitin Gupta can save you money, prevent construction headaches, and unlock VIP access.
Outline of the Article
Introduction: The Grove – Frisco’s Luxury Community with Soul
What Sets The Grove Apart from Other Frisco Neighborhoods?
The Grove Market Snapshot – January 2026
Top Luxury Builders in The Grove
Current Price Ranges and Appreciation Trends
Why Buyers Are Flocking to The Grove
New Construction Challenges and How to Avoid Them
How a REALTOR® Can Save You Thousands in The Grove
Hidden Costs in New Construction Homes
Negotiation Secrets: Lot Premiums, Upgrades & Incentives
Builder’s Lender vs. Outside Lender – Pros and Cons
Best Times to Buy in The Grove – Market Timing Tips
Design Center Hacks: Choosing Upgrades That Add Value
Inspections Matter – Even on New Homes
How Nitin Gupta Helped Clients Save in The Grove
Conclusion: Is Now a Smart Time to Buy in The Grove?
FAQs
Introduction: The Grove – Frisco’s Luxury Community with Soul
Located at the crossroads of Frisco, Allen, and McKinney, The Grove blends resort-style living with neighborhood charm. With tree-lined trails, luxury pools, modern architecture, and on-site lifestyle events, this community offers more than just high-end homes—it delivers an experience.
Whether you're a relocating family from California, a local Frisco move-up buyer, or a first-time luxury buyer, The Grove provides a refreshing alternative to more traditional DFW luxury enclaves.
What Sets The Grove Apart from Other Frisco Neighborhoods?
Award-winning amenities: Watering Hole pools, parks, orchards, event lawns
Luxury new homes from nationally recognized builders
Walkable to elementary school and near top Frisco ISD campuses
Architecturally diverse homes — no “cookie-cutter” look
Low HOA fees compared to other luxury communities
Quick access to 121, DNT, and major Frisco employers
It’s no surprise that in 2026, The Grove is one of the fastest-selling communities in North Frisco.
The Grove Market Snapshot – January 2026
Metric | Value |
Median Luxury Home Price | $1.48 Million |
Entry-Level Luxury Price Point | $950K+ |
Top Price Points | $1.9M–$2.5M+ |
Avg. Days on Market (New Homes) | 26 Days |
Average Price/Sq. Ft. | $402 |
Builder Incentives Offered | $20K–$45K (varies) |
% of Buyers from Out of State | 61% |
Homes in The Grove are selling faster than similar price points in neighboring communities—especially inventory homes with upgrades already included.
Top Luxury Builders in The Grove
1. Highland Homes
Modern architecture, strong resale value
Smart home integrations and energy efficiency
$1.1M–$1.8M range
2. American Legend Homes
Customizable floorplans, competitive base pricing
Great for early-phase buyers looking to build equity
$1M–$1.5M range
3. Shaddock Homes
Clean, transitional designs
Spacious kitchens, media rooms, and home offices
$1.2M–$2M range
4. Southgate Homes
Higher-end finish-outs, excellent design center options
Premium homesites backing to greenbelt or trails
$1.5M–$2.4M+
💡 Insider Tip: Builders offer different incentives and upgrade credits based on how far along the home is in construction. An experienced agent can help you time your offer to capture the most value.
Current Price Ranges and Appreciation Trends
Over the past 12 months, The Grove has appreciated 6.2%, outpacing other Frisco neighborhoods in the same price range.
Home Type | Avg. Price (Jan 2026) | YoY Growth |
4-Bed Luxury Home | $1.42M | +5.8% |
5-Bed + Game + Media | $1.78M | +6.9% |
Greenbelt Lot Homes | $1.65M | +7.4% |
Buyers are drawn to homes that offer space, work-from-home features, and energy-efficient construction.
Why Buyers Are Flocking to The Grove
Master-planned community with luxury appeal
New construction options still available (rare in Frisco)
Close to DFW’s top private schools and Frisco ISD
Strong appreciation potential due to location and design standards
Close to shopping, restaurants, PGA HQ, and Legacy West
Family-centric lifestyle with monthly community events and amenities
Relocation buyers from California, Seattle, Chicago, and New York love the Grove’s community feel and upscale homes.
New Construction Challenges and How to Avoid Them
Common Issues:
Builder contracts that favor the builder
Surprise costs at the design center
Poor lot selection
Delays and lack of builder accountability
Missed inspection opportunities
High-pressure sales tactics from builder reps
These issues are common—but avoidable. The solution? Hire a new construction expert like Nitin Gupta who has successfully guided clients through dozens of builds in The Grove and across Frisco.
How a REALTOR® Can Save You Thousands in The Grove
Many buyers wrongly assume they don't need an agent for new construction. But here's the truth:
You pay nothing for buyer representation
Builders do not offer discounts for going solo
The builder’s rep works for the builder, not for you
An experienced agent will negotiate, inspect, and protect your interests
What a Top REALTOR® Like Nitin Gupta Will Do:
Compare builder incentives and find the best value
Guide you through lot selection, orientation, and resale potential
Review the builder’s contract to flag red flags
Coordinate independent inspections (pre-drywall & final)
Negotiate upgrades, appliance packages, and design credits
Track deadlines and hold the builder accountable to timelines
Ensure you don’t overbuild beyond what the community can support
This support can easily save you $25,000–$60,000+ and months of frustration.
Hidden Costs in New Construction Homes
Buying new isn’t just about the base price. Here's what surprises many buyers:
Hidden Cost Type | Typical Range |
Lot Premiums | $15,000 – $80,000+ |
Design Center Upgrades | $50,000 – $150,000+ |
Landscaping/Backyard | $20,000 – $75,000 |
Window Coverings | $7,000 – $15,000 |
Appliances (Fridge, etc.) | $5,000 – $10,000+ |
A REALTOR® helps you plan your total budget and avoid overextending.
Negotiation Secrets: Lot Premiums, Upgrades & Incentives
Builders may seem firm, but with the right leverage and timing, you can still negotiate:
What’s Often Negotiable:
Lot premiums (especially if the lot has been available for a while)
Appliance upgrades and finish-outs
Design center credits (up to $25,000+)
HOA fees or temporary buy-downs
Extended rate locks or delayed close options
Timing is everything. Agents like Nitin Gupta know when builders are trying to hit quarterly sales goals—and that’s when deals happen.
Builder’s Lender vs. Outside Lender – Pros and Cons
Builder’s Lender:
✅ May offer $15K–$25K in closing cost credits
✅ Seamless communication with builder
❌ May have higher rates or limited loan products
❌ May tie you into builder-specific timelines
Outside Lender:
Can shop better rates
More flexibility in terms and closing conditions
💡 Pro Tip: Use the builder’s lender for incentives, but still compare it with outside lenders recommended by your agent. A savvy buyer can lock in the credit and the better rate.
Best Times to Buy in The Grove – Market Timing Tips
Quarter-End: Builders push sales in March, June, Sept, Dec
Early Phase Developments: Buying in earlier sections means more equity potential
Inventory Home Closeouts: Builders often reduce prices or add incentives to move ready homes fast
Ask your agent about upcoming releases, spec inventory, and coming soon opportunities that are not listed online.
Design Center Hacks: Choosing Upgrades That Add Value
Not all upgrades are created equal. Here’s where to spend smart:
Worth It:
Hardwood floors in main areas
Upgraded countertops & cabinets
Extended patios or outdoor kitchens
Luxury primary bathroom finishes
Pre-wiring for surround sound & home office tech
Skip or DIY Later:
Washer/dryer
Window coverings
Garage storage
Basic lighting fixtures
A knowledgeable agent will guide you on what boosts resale vs. what’s fluff.
Inspections Matter – Even on New Homes
It’s a common misconception that new = flawless. That’s not reality.
Why You Need Inspections:
Ensure foundation, framing, electrical, plumbing are done right
Catch issues before walls go up
Protect against builder delays, missed items, or code violations
Builder warranties don’t cover everything, and repairs post-close are a hassle
Nitin Gupta recommends (and coordinates) third-party inspections at:
Pre-pour
Pre-drywall
Final walk-through
One-year warranty check
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How Nitin Gupta Helped Buyers Save in The Grove – Real Client Example
In late 2025, a family relocating from Seattle reached out to Nitin Gupta for help buying a luxury home in The Grove. They had toured the model homes on their own and were ready to sign—but hadn’t yet considered what they might be missing.
Here’s how Nitin added value:
Negotiated $35,000 in design center credits from a builder that “didn’t negotiate”
Advised against an undesirable corner lot prone to traffic noise
Coordinated virtual design appointments to fit their relocation timeline
Arranged pre-drywall and final inspections, catching a major HVAC issue
Negotiated appliance package and full smart home wiring at no extra cost
Secured $20,000 in closing cost assistance by comparing the builder’s lender to a private one
Total savings + added value? Over $75,000
This is what happens when you have an expert in your corner who knows how to navigate The Grove’s luxury construction process from start to finish.
Conclusion: Is Now a Smart Time to Buy in The Grove?
Yes — if you’re prepared.
Inventory in The Grove is tight, buyer demand is high, and pricing will likely continue rising throughout 2026. But that doesn’t mean you can’t find value or negotiate smart. With early-phase lots still available and builders offering aggressive incentives to close strong in Q1, now is a golden window for smart luxury buyers.
Whether you're:
Buying your forever home
Relocating to Frisco
Upgrading from an older community
You’ll want an agent who knows the builders, knows the pitfalls, and knows how to maximize your investment.
Work with a Certified Luxury and New Construction Expert – Nitin Gupta
🏆 Nitin Gupta is an award-winning Frisco REALTOR® with a track record of helping buyers save tens of thousands on new construction in communities like The Grove, The Fields, Edgestone, and Phillips Creek Ranch.
Why Frisco Buyers Trust Nitin:
Certified Luxury Home Marketing Specialist (CLHMS)
Certified New Construction Specialist
Certified Relocation Specialist
Insider knowledge of builder incentives and upcoming releases
Hundreds of 5-star reviews and a client-first approach
📞 Ready to explore The Grove?
🎓 Learn about his certifications: https://www.nitinguptadfw.com/dallas-realtor-designations
📽️ Watch video tours: https://www.youtube.com/channel/UCoqLSZe-clVS7c_q1rIR2zA/
💬 Read verified client reviews: https://www.nitinguptadfw.com/reviews
FAQs
1. Is The Grove still building new homes in 2026? Yes! Multiple luxury builders are still offering to-be-built and quick move-in options, but lots are moving fast.
2. Can I negotiate price with builders in The Grove? While base prices may be firm, your agent can negotiate lot premiums, upgrades, design credits, and closing cost help.
3. What is the price range for luxury homes in The Grove? Homes range from $950K to over $2.5M, with most luxury buyers spending $1.3M–$1.9M depending on upgrades and lot size.
4. Are homes in The Grove appreciating? Yes — with limited inventory and strong demand, most buyers are seeing 5–7% annual appreciation.
5. Is The Grove a good fit for relocation buyers? Absolutely. With walkability, modern designs, family-friendly amenities, and proximity to Frisco ISD, it’s ideal for buyers moving from out of state.
Call us at 469-269-6541 for more information about Frisco real estate!
FIND A LUXURY HOME IN FRISCO, TEXAS WITH NITIN GUPTA, BROKER ASSOCIATE, REALTOR®.
When purchasing a luxury home in Frisco, Texas, it’s essential to consider factors such as location, architectural style, security, and amenities to ensure the home meets both lifestyle and investment needs. By selecting a property in a prestigious neighborhood with numerous amenities and security measures, buyers can ensure they’re making a valuable and rewarding investment in the vibrant Frisco market.
For those looking to invest in luxury homes in Frisco, Texas, Nitin Gupta is an expert real estate professional ready to assist. Known for his extensive experience, market insights, and numerous awards, he is committed to finding his clients the best properties in the area.
Contact Nitin Gupta at 469-269-6541 or send a message today to explore exclusive listings and secure your ideal luxury residence in one of Frisco's elite communities.
